As Frank Stella famously quipped, “What you see is what you see,” a statement that became the unofficial credo of Minimalist practice, this collection launches our prét line to a more minimalistic extension of our design philosophy.
Inspired by artists BRIDGET RILEY and FRANK STELLA, the black and white collection screams 70’s beach fashion. With the muse generally being the Got-to-catch-a-jet, glamour-hungry women, it is a contemporary homage that would work by day as well as by night.
Using cool fabrics made of organic bamboo and soya-bean, with hints of crepe and sheer silk organzas, the collection is a mix of fluid silhouettes juxtaposed with geometric surface embroideries –with illusion like appliqueing using soft leather, threadwork and bugle beads. Adaptable ensembles offering the modern woman and her multifaceted lifestyle, options to look polished yet relaxed.